On August 10th, the 2023 CPEO, hosted by Zhongkang Technology, has grandly opened in Hainan, China. As the highest-standard, largest-scale, and most influential forward-looking industry conference in China's health industry, CPEO has earned a renowned reputation. This year, CPEO bears the theme "Dual-Element Collaboration Reshaping the Industry — Initiating a New Era of Individual Health Responsibility," with the objective of "Leading Industry Innovation and Integration."  It carries the core tags of "Cooperation, Innovation, Technology, Research and Development, Capital," and brings together main enterprises and institutions from various fields such as pharmaceuticals, commerce, capital, research and development, technology, health care services, finance, and insurance from both domestic and international countries. The aim is to create a global health industry congress, providing forward-looking and systematic thought exchange and collaborative interaction from strategy to tactics.

CPEO has been successfully held fifteen times, and Hongjitang Pharmaceuticals is an old friend of CPEO. This year, we once again made an appearance at the CPEO, offering on-site partners of the industry a unique journey into the realm of intelligent national pharmaceuticals. CPEO officially commenced at 8:30 AM, with leadership representatives from Hongjitang attending the opening ceremony.

This year's presence of Hongjitang Pharmaceuticals has some differences compared to previous years. The booth of Hongjitang showcases its intelligence and innovation development in recent years. From the rejuvenation of the brand logo of "Hongjitang Ding," , to the upgrading of the brand slogan of Wisdom National Pharma Hongjitang, this centennial company is demonstrating new vitality to the world. From the continued deep cultivation of the grand health industry to the iterative upgrade of product packaging, the centennial mission is revitalized in the new era. From the presentation of holographic projection of the brand image to the application of Hongjitang's digital personnel for explanations, Hongjitang keeps pace with the times, surging at the forefront of the era... The magnificence of Hongjitang is still unfolding; the story about Hongjitang is unfolding before our eyes.

As a leading centennial pharmaceutical company, Hongjitang has always been committed to the research and production of high-quality products, bringing nourishment and health to consumers. At CPEO, the products showcased at the Hongjitang booth are impressive. The exhibits cover Chinese medicine, formula granules, TCM herbal pieces, pharma raw materials, donkey-hide gelatin, healthy foods and etc.. Among them, the star products like donkey-hide gelatin, Angong Niuhuang Wan, and Jinming Pian attracted the attentions and interests of medical retail partners and media, showing its innovative level and strong capabilities in the grand health field.

At the scene, Liu Tao, the GM of Hongjitang, and sales team provided multidimensional explanations about the company's situation. Hongjitang Pharmaceuticals currently holds 151 product approvals, 10 dosage forms, 10 exclusive specifications, 10 recommended medications for COVID-19 treatment, 35 products included in the National Essential Medicines List, and 95 products included in the medical insurance catalog. At the same time, online live broadcasts by Hongjitang Pharmaceuticals continue, using new media methods to reach a wider audience and support the company's transition to digital marketing.

The CPEO is ongoing, and we look forward to meeting you at the 2023 CPEO Hongjitang booth to explore the future of the pharmaceutical industry together. Wisdom National Pharma, innovating heritage! Let us jointly witness the innovative strength of Wisdom National Pharma Hongjitang and contribute more to the career of human health!