From Aug. 12 to Aug. 17, the CHEO Summit 2020 was held in Boao, Hainan. As the most influential, forward-looking summit of China’s health industry, the 6-day event gave Hongjitang a good chance to present itself with themed speeches, diversified TCM products and much more.

In the key-note speech “New Opportunities in the Upgrading of TCM Industry”, Hongjitang elabrates how TCM manufacturers can do to accelarate the industrial development in the post-epidemic period. Following the trend of consumption upgrade, more and more China time-honored brands have embarked on business transformation and new forms of products have been launched and social media distribution channels adopted, so as to attract more customers, esp. among the younger generation. Hongjitang’s new marketing concepts were shared by many of its peers on the summit. The large audience was inspired by Hongjitang’s development strategy, its R&D work and innovative products.

Through the CHEO Summit 2020, Hongjitang again made itself known to more people. Based on strong R&D, production and marketing, Hongjitang is on its way to be a leading TCM manufacturer.