Founded in 1907
Shandong Hongjitang Pharmaceutical Group Co. Ltd was founded in 1907. It is a nationally-known Traditional Chinese Medicine (TCM) company, ranking in the top 50 in China's TCM industry. Hongjitang has 151 registered TCM products, including ten proprietary products, giving it a strong competitive edge. It has successfully jumped from traditional production to the most modern manufacturing technology.
151 registered products
Hongjitang's 151 products include multi-ingredient Chinese medicine, formulated granules, liquid formulae, single ingredient medicine and Ejiao (medications produced from donkey skin). 35 of these products are listed on the national basic TCM catalogue and 90 products are covered by health insurance. Ten products are listed in the national government paper on recommended treatment for Covid-19.*
Business model & Network channels
In terms of business model and network channels, Hongjitang OTC Pharmaceuticals directly supplies chain pharmacies, and has established cooperation with more than 80% of the top 100 national pharmaceutical chains, with more than 100,000 pharmacies. Medical products have formed a sales network covering national-level hospitals and primary-level medical and health service centers through cooperation with China Resources, Kyushu Tong, Sinopharm and other national well-known commercial companies. Qianliexin capsules, Xuefu Zhuyu oral liquid and other high-quality products have deep clinical efficacy Recognized by experts. E-commerce channels of the supermarket will directly sell Ejiao series products to domestic large-scale chain drug retail, supermarket, Chinese medicine museum and other terminals, and provide products to customers through online platforms such as JD.com and Tmall.
Hongjitang Pharmaceutical strengthens its core competitiveness through innovation. It has more than 10 scientific research and innovation platforms including Shandong Provincial Center for Traditional Chinese Medicine Treatment of Respiratory Diseases, Strategic Research Center for Traditional Chinese Medicine Development, and Shandong Postdoctoral Innovation Practice Base. Research on a number of major topics at the same level. Work closely with many academicians, masters of traditional Chinese medicine, well-known scientific research institutes, hire many senior Chinese medicine doctors as the honorary president of the research institute, on the one hand, around the existing 151 symbols for dosage form improvement, process improvement, clinical re-evaluation, etc. Development research; on the other hand, focus on the field of traditional Chinese medicine, focusing on the research of traditional Chinese medicine new drugs, classic famous prescriptions, formula granules, replacement of rare and precious medicinal materials. Jinbei Oral Liquid was approved in January 2020 as a preparation of Shandong Province medical institutions for the treatment of new crown patients in the province, and is expected to become the first innovative Chinese medicine for the treatment of pulmonary fibrosis. Hongjitang Pharmaceutical is the only designated enterprise to produce Qingfei Detoxification Mixture approved by Shandong Health Commission, Provincial Administration of Traditional Chinese Medicine and Provincial Drug Administration. Hongjitang Pharmaceutical, as the first batch of enterprises in Shandong Province to study the formulation of traditional Chinese medicine granules, the first phase of the 3,000-ton formula granule project has been put into production. According to the path from the provincial standard to the national standard, it will take the lead in the research of Shandong province formulated granule standard. produce. The Tousu artificial replacement project is expected to fill the gap in the new Chinese patent medicine.
Quality control system
Hongjitang Pharmaceutical is committed to making curative drugs, safe drugs, and safe drugs. It has established a complete quality control system, controlled the quality of medicinal materials from the source, and established the first DNA testing laboratory in the industry; Hongjitang Ejiao, Chinese herbal medicine tablets, Chinese medicine The patent medicine traceability system has been listed as a demonstration project by the Ministry of Commerce of the People's Republic of China; the three varieties have been upgraded to the national pharmacopoeia standard. The main production equipment and testing instruments are imported from abroad, and automation has been realized in manufacturing, online testing, packaging logistics, and intelligent control. Wisdom pharmacy meets the need to trace the whole process of prescribing, dispensing, decoction, and logistics, so that every person can do everything, so that the masses can easily see Chinese medicine and use Chinese medicine with confidence. Through cooperation with scientific research institutes and equipment manufacturers, we have developed a batch of modern equipment with independent intellectual property rights and representing the highest level of current production of Ejiao, and obtained six national patents.
Hongjitang Pharmaceutical is the strategic leader, accelerates the integration of production, teaching and research, promotes the organic integration of Chinese medicine health services and tourism industry, is building a national Chinese medicine health tourism demonstration base and a Chinese medicine health tourism complex, and strives to build the Xiayou Tsingtao Beer Festival, Winter tourism Hongjitang Ejiao Festival industrial tourism format. Inherit the essence of Sinopharm, promote national treasures, strengthen and enlarge traditional Chinese medicine, promote high-quality development of enterprises, make Hongjitang more competitive in traditional Chinese medicine, and represent national industries in global economic competition and international cultural exchanges.